Making Your Case to Attend

How to make your case to attend ALA Virtual.

Making the case for time off, support, or expenses to participate in a virtual conference requires a solid understanding of the potential benefits to your institution, supervisor, and colleagues. And you need to be able to communicate those benefits clearly—especially if your company is experiencing tight budgets and/or reduced staff. Use the following information to help "make your case".


  • Familiarize yourself with the points in Why you'll be more valuable to your library after the conference.
  • Tally your potential event costs.
  • Study any preliminary information about the program. Identify sessions, events, and programs that you believe can help you be more productive and efficient.
  • Share any preliminary program information with your colleagues. Let those who might not be able to attend know that your attending can benefit them. Inform them of the type of information that you can bring back to help them, and which sessions you can attend on their behalf.
  • Share program information with your manager. List the sessions and programs that you think will be of greatest benefit to your workplace. 
  • Draft a plan listing how essential tasks will be handled while you're away. Include how, if necessary, technology can easily keep you accessible.
  • Draft a plan noting that when you return to the office, you’ll share action items and fresh ideas learned at the conference  (e.g., notes from speaker presentations and discussion groups, knowledgeable vendors you heard from, best practices, contacts you made through networking, etc.) with the rest of the staff.
  • Inform your supervisor that you can focus on implementing one new idea that will pay back many times over the investment of time and money spent to attend.
  • Put your request in writing. Feel free to use this sample letter.